Key eCommerce News for April 2018 | .store - Domains for the new-age retail

Key eCommerce News for April 2018

The first quarter of 2018 eCommerce news rounds up on an interesting note. France launched their version of Black Friday sales as Etsy launched a nifty new feature for their app. Austria and China sign a trade agreement to strengthen business ties as Rainforest introduced a solution to test credit card payments. Columbus launched a new eCommerce solution for fast deployment as Omnitude fuses blockchain to eCommerce. Don’t forget to check out our resource of the month! Read on!

eCommerce News - Cover image
1 - Marketplaces in France launch French Days promotion Tamebay

Six major French retailers join hands to launch the French version of Black Friday sales.

The idea to launch French Days as an alternative to Black Friday sales to support local retailers features leading French online stores such as Cdiscount,, Rue du Commerce (Carrefour), Fnac Darty, Boulanger and La Redoute. Read more here.

Etsy adds a nifty feature to Convos that enables sellers to turn conversations with customers into sales.

The new feature allows sellers to create custom orders directly from the Etsy mobile app. On the other side, the buyer can directly add this custom list to his/her cart to make a purchase. Read more here.

3. China Austria

Austria and China sign a trade agreement that will effectively open up the massive Chinese market for Austrian SMBs.

A Chinese-Austrian friendly strategic partnership will see both these geographies strengthen trade ties. This alliance will also play a positive role in the EU-China cooperation. Read more here.

4 - Rainforest_logo

Leading QA company, Rainforest aims to make payment testing easier for eCommerce businesses with its Virtual Credit Cards.

Rainforest recently announced a new patent-pending Virtual Credit Card solution that allows eCommerce companies to test credit card payments. The payment testing method replicates the actual payment experience that involves drawing balance from dedicated accounts. Read more here.

5 - columbus_ecommerce_software

Columbus, a leading IT services company, launched a new B2B and B2C eCommerce solution aimed at fast deployment.

The SaaS eCommerce solution easily integrates with Microsoft Dynamics 365 and uses prebuilt templates that companies can use to create their online store. Although ideal for a B2B presence, the solution is equipped to handle B2C operations with ease. Read more here.

Omnitude aims to bring blockchain to eCommerce with its middleware blockchain platform.

With blockchain being the next big breakthrough in tech, Omnitude is working towards fusing it with eCommerce. Using a middleware plug and play setup, Omnitude enables rapid deployment of blockchain without the need of replacing current systems. Read more here.

Resource of the month: Omnify

Omnify is a smart scheduling & booking platform which enables you to sell any kind of services from one platform, be it group classes, courses, recurring subscriptions, appointments or events.

In case you missed it, have a look at March’s eCommerce news here.


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